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What's Brand Positioning?
What's Brand Positioning? 4/19/2022 12:04:43 PM
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What's Brand Positioning?

What's Brand Positioning?

4/19/2022 12:04:43 PM ali najib

This concept refers to the fact how your customers distinguish your product from your competitor’s one. In other words, it expresses the place that your brand occupies in people’s minds. 

For example, many people agree that the Mercedes Benz reminds them of a car that is luxurious, reliable, and of high quality.

Another example would be Apple which is known for its simplicity, creativity, and humanity.

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